by Lauren Busby | Dec 28, 2017 | Blog, Featured, Inbound, SEO
Answer boxes are one of Google’s latest attempts to improve the quality of search results that it serves to its users. After all – that is Google’s main focus – to drive higher quality search results that delight its users. To this end, Google...
by Lauren Busby | Mar 10, 2017 | Blog, Conference, Inbound, SEO
Last week I had the pleasure of attending Conductor C3 2017 – an SEO and Content Marketing Conference put on by Conductor in New York, NY each year. I’ve compiled my conference highlights to share with you some great insights from the conference and to...
by Lauren Busby | Nov 4, 2015 | Blog, Inbound, SEO
A lot of what I do in my day job is work with local businesses (flooring stores) to help them improve traffic to their websites. These owners are experts in product, not Google. For 3 years I’ve faced the challenge of helping them in understanding local search,...